Many consumers get a lot of the content that they read from their social media feed, so the Google 'Bulletin' app is designed to take this into account by enabling a stronger focus on user-submitted data.
The app works by enabling users to submit their own stories using text, photos and video, which puts a focus on the general public to help keep everyone informed of what's going on in their community. This also works to keep the information that everyone reads and consumes tailored to their preferences without having to deal with specialized subscriptions.
The Google 'Bulletin' app is presently being piloted in Nashville and Oakland with plans to expand the availability, depending on how it's received by users.
Socially Powered News Apps
The Google 'Bulletin' App Lets Users Submit Their Own Stories and More
Trend Themes
1. User-generated News - The Google 'Bulletin' app taps into the power of user-submitted stories to provide a more diverse and community-driven news experience.
2. Personalized Content - By tailoring news content to individual preferences, the Google 'Bulletin' app offers a more customized and relevant news consumption experience.
3. Social Media Integration - The Google 'Bulletin' app leverages social media platforms to gather user-generated content and encourage community engagement in news reporting.
Industry Implications
1. Media and Publishing - The media and publishing industry can embrace the concept of user-generated news by integrating platforms like the Google 'Bulletin' app to provide more diverse news coverage.
2. Technology and Social Media - The integration of user-generated news in social media platforms, like the Google 'Bulletin' app, presents disruptive innovation opportunities for technology and social media companies to redefine the news landscape.
3. Community and Local News - The Google 'Bulletin' app creates opportunities for community and local news organizations to collaborate with users, promoting a more inclusive and accurate representation of events and stories.