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Serica Launches Its New Travel Timepiece, the 'GMT Chronometre'

Indie watch brand Serica has announced the launch of its newest travel timepiece, the 'GMT Chronometre.' Overall, the piece offers users a refreshed take on a timeless travel model that boasts some impressive, contemporary elements.

The new watch features a 39mm 316L stainless steel case with a day/night indicator and 24-hour graduation set inside a single-block, two-tone ceramic bezel inlay. As for power, the piece comes equipped with a shock-resistant Soprod C125 automatic that delivers a 40-hour power reserve. Other notable features include its double-domed sapphire crystal, its French-made leather band, and its black enameled dial with Super-LumiNova C3 indexes.

For those interested, the 'GMT Chronometre' is now available to purchase on Serica's website. However, interested parties must be willing to shell out $1,543 for the ultra-luxe piece.
Trend Themes
1. Contemporary Travel Watches - There is an opportunity for watch brands to create travel timepieces with contemporary design elements that appeal to modern consumers.
2. Two-tone Ceramic Bezel Inlay - Watch brands can innovate by incorporating two-tone ceramic bezel inlays in their timepieces.
3. French-made Leather Bands - The use of French-made leather bands can become a trend in the watch industry, adding a touch of luxury to timepieces.
Industry Implications
1. Watchmaking Industry - There is a potential for disruption in the high-end watchmaking industry by incorporating contemporary design elements and innovative materials, such as two-tone ceramic bezel inlays.
2. Luxury Goods Industry - The use of French-made leather bands in high-end watchmaking can potentially disrupt the luxury goods industry by appealing to consumers' desire for exclusivity and high-quality materials.
3. Travel Industry - Travel companies can potentially partner with watch brands to offer customized travel timepieces that combine functionality and style for a memorable travel experience.

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