With fall just around the corner, popular jewelry brand Kendra Scott debuted a line of gem-inspired nail polishes. While pricier than other drugstore brand polishes, the high-end hues help to elevate any outfit with colors pulled straight from nature.
The new Kendra Scott collection is inspired by the beautiful gemstones used in the brand's jewelry -- meaning customers can easily match their manicure to their accessories. There are 23 polishes in the collection, including dramatic gem-hued shades such as rose quartz, turquoise and black onyx. The polishes even come in a gem-inspired bottle that reflects the collection's earthy inspiration.
For consumers looking for a new way to wear Kendra Scott's colorful and metallic jewelry, this new nail polish collection provides the perfect solution.
Gem-Inspired Nail Polishes
The New Kendra Scott Collection Includes Gem-Hued Polishes
Trend Themes
1. Gem-inspired Nail Polishes - Disruptive innovation opportunity: Develop a line of affordable gem-inspired nail polishes for mass-market consumers.
2. Personalized Accessories - Disruptive innovation opportunity: Create a platform that allows customers to customize their jewelry and accessories, including matching nail polish shades.
3. Nature-inspired Fashion - Disruptive innovation opportunity: Design a collection of clothing and accessories that incorporate gem-inspired colors and prints.
Industry Implications
1. Beauty and Cosmetics - Disruptive innovation opportunity: Develop innovative packaging and application methods for nail polishes to enhance the user experience.
2. Fashion and Jewelry - Disruptive innovation opportunity: Use 3D printing technology to create unique and customizable jewelry pieces.
3. Retail and E-commerce - Disruptive innovation opportunity: Launch an online platform where customers can virtually try on jewelry and accessories to see how they coordinate with nail polish shades.