Japanese imprint NU LABEL works in collaboration with ASICS on the GEL Quantum 360 sneaker model for the season. This marks the first time that the two labels are joining forces and immediately, the two take on a minimal design language to offer stealth aesthetics.
The design is clean cut and prepared to match any garments that wearers put together. It draws the sporty expertise of ASICS and its ability to create premium footwear designs, giving the shoe a simple update. It is made from mesh at the upper and sole detailed further with suede overlays in gray accents. There are then clear overlays at the side panels and embossed details at the toe that reads "ASC-NL-001" to round it all out.
Sleek All-Black Stealthy Shoes
NU LABEL and ASICS Launch a GEL Quantum 360 Sneaker Update
Trend Themes
1. Minimalist Footwear - NU LABEL and ASICS collaborate on a GEL Quantum 360 sneaker model with a clean, all-black design for a minimalist aesthetic.
2. Multi-brand Collabs - The collaboration between NU LABEL and ASICS shows the potential of partnerships between multiple successful brands in the footwear industry.
3. Sustainable Footwear - There is potential for ASICS and other major brands to prioritize environmental sustainability and create eco-friendly footwear options.
Industry Implications
1. Sportswear - The collaboration between NU LABEL and ASICS proves the potential for innovation in the sportswear industry through sleek, minimalist designs.
2. Fashion - Minimalist footwear like the NU LABEL x ASICS GEL Quantum 360 sneaker update demonstrates the potential for innovation in the fashion industry through simple, versatile designs.
3. Sustainability - Major footwear brands such as ASICS have the opportunity to lead the way in sustainable fashion by prioritizing eco-friendly materials and production practices.