Traveling to foreign countries poses challenges in terms of both language and culture, and 'Garcon Coffee' is a new service that solves one of the most common travel dilemmas: ordering one's coffee. The website and app gives tips on how to order various coffee styles in Spain, Portugal, France, and Italy, four of the most common tourist destination in Europe.
Garcon Coffee is far more than just a specialty language app. Though the service does include sentences for how to order each coffee style as well as audio recordings to ensure correct pronunciation, its most appealing quality is that it includes small tidbits about the cultural mores surrounding each drink. For instance, it notes that ordering a cappuccino in Italy after around 11 AM comes off as odd, since Italians believe that drinking too much milk throughout the day unsettles one's stomach.
National Coffee Guides
'Garcon Coffee' Give Coffee Ordering Tips for Different European Countries
Trend Themes
1. Specialty Language Apps - Garcon Coffee offers more than just language translation, revealing cultural mores surrounding each drink.
2. Travel Convenience Services - Garcon Coffee solves a common travel dilemma by offering tips on ordering coffee in foreign countries.
3. Cultural-focused Guides - Garcon Coffee app offers coffee ordering tips with cultural significance for Spain, Portugal, France, and Italy.
Industry Implications
1. Travel and Tourism - Travel and tourism industry can use this service to offer a convenience for travelers exploring different countries
2. Language Translation and Cultural Awareness - Language translation, cultural awareness, and education sector can benefit from this type of service to make travel more enjoyable and easy.
3. Market for Mobile Apps - As the demand for mobile applications increases and more developers try to stand out in the market, the mobile app industry can explore more culture and language-focused apps that cater to travelers.