'Free Period Press' created this coloring book filled with inspirational quotes, which are designed to soothe and delight adults. The coloring book is also titled 'You Got This,' which brings a playful sense of comic relief into the pages.
The book presents adults with pages of quotes to color in. The idea is to find a page that truly speaks to how one is emotionally feeling. As the user colors in the quote, they will subconsciously be repeating the quote to themselves for as long as it takes to color in the image.
Coloring books have become a hot commodity among adult consumers. This particular book brings a comical and uplifting aspect to the meta act of coloring. Instead of just hearing the quotes, this book really puts the words to use. Free Period Press worked with Cleveland-based artists Katie Daugherty and Sarah Pierce to draw the 30 uplifting mantra artworks for the book.
Inspiring Coloring Books
'Free Period Press' Designed this Art Book Filled with Uplifting Mantras
Trend Themes
1. Adult Coloring Books - Opportunity to create coloring books specifically designed for adults, providing stress relief and self-expression.
2. Inspirational Quotes - Potential to incorporate uplifting quotes into various products, including books, stationery, and home decor.
3. Art Therapy - Disruptive innovation opportunity in the mental health industry by utilizing art as a therapeutic tool for self-reflection and healing.
Industry Implications
1. Publishing - Publishers can tap into the growing market for adult coloring books and create specialized content for different audiences.
2. Stationery and Gifts - Opportunity to design and sell products featuring inspirational quotes, such as journals, greeting cards, and motivational posters.
3. Mental Health - Integrating art therapy into mental health practices, such as counseling and therapy sessions, for enhanced emotional well-being.