Blue Oval, the parent company of Ford automotive, has announced the 'Ford Model E' division. This marks the separation of Ford's production between gas-powered internal combustion vehicles and fully electric vehicles. Ford Model E will focus on innovation in the EV industry while adapting to modern changes. It will operate much more quickly and will be capable of quicker business-wide changes than the larger Ford company.
This new division is part of Ford's innovation strategy named 'Ford+,' which outlines the business's intent to transform at least 50% of its sales into EV sales by 2030. Ford Model E will operate almost entirely separately from Ford, meaning its finances and productions will be handled individually, and it will have its own board of directors. Despite this, the two divisions will still be in close communication.
EV-Focused Manufacturing Divisions
Blue Oval's 'Ford Model E' will Focus on EVs and Software
Trend Themes
1. Electric Vehicle Manufacturing - The establishment of the Ford Model E division marks a trend in the automotive industry, where companies are establishing separate entities to focus on EV innovation, providing ample opportunity for disruptive innovation.
2. Innovation in Evs - The Ford Model E division's emphasis on innovation presents a trend where companies are striving to introduce new technologies and features in EV models, which opens up unexplored opportunities for disruption in the EV industry.
3. EV Market Growth - The 'Ford+' strategy, with the aim of shifting 50% of sales to EVs by 2030, suggests a trend where the industry is experiencing significant growth in the EV sector, thereby opening new innovate and transformative opportunities for business professionals in the industry.
Industry Implications
1. Automotive Industry - The Ford Model E initiative and the Ford+ plan point to a trend in the automotive industry, where the focus is shifting to electric vehicles and related technologies. There are opportunities for disruptive innovation in this space that can transform the industry significantly.
2. Manufacturing Industry - The establishment of standalone divisions such as the Ford Model E presents an interesting trend in the manufacturing industry, where the companies are gearing towards specialized operations to sustain innovation. This development presents diverse disruptive innovation opportunities in the manufacturing sector.
3. Software Industry - The Ford Model E's focus on advancing EVs and software marks a trend where the software industry is becoming increasingly integrated into the automotive sector. Considerable disruptive innovation opportunities that can transform the industry are possible for business professionals in this space.