The newly released Folk Spring/Summer 2018 collection explores the relaxed aesthetics for the warmer weather to come. The London-based brand crafted a series of closet staples that recall utility and sportswear tooling details. The pieces wear loose-fitted silhouettes and are crafted with innovative textiles. Some of the technical fabrics used to create the capsule are crumpled nylons and dry Japanese cottons. Some other unique design details include the use of colored nubucks, triple-stitch seaming, bellow pockets, and debossed stripes.
Some of the pieces that stand out in the new Folk Spring/Summer 2018 collection are the bright metallic parka, detailed with panels. The lush sheepskin jacket is a piece that is suitable for transition from the cold to rising temperatures. The Folk cozy double-process jersey is another notable item due to its unique fabric The entire collection is available for purchase on Folk's website.
Relaxed Menswear Collections
The Folk Spring/Summer 2018 Line Features Casual Essential Pieces
Trend Themes
1. Relaxed Aesthetics - Disruptive innovation opportunities include designing casual and comfortable clothing that prioritizes relaxed aesthetics.
2. Technical Fabrics - Disruptive innovation opportunities include exploring and utilizing innovative textiles, such as crumpled nylons and dry Japanese cottons, in clothing design.
3. Unique Design Details - Disruptive innovation opportunities include incorporating unique design elements like colored nubucks, triple-stitch seaming, bellow pockets, and debossed stripes into clothing collections.
Industry Implications
1. Fashion Industry - Disruptive innovation opportunities in the fashion industry involve creating and promoting relaxed menswear collections that emphasize comfort and style.
2. Textile Industry - Disruptive innovation opportunities in the textile industry include developing and manufacturing technical fabrics, such as crumpled nylons and dry Japanese cottons, for use in clothing production.
3. Apparel Retail Industry - Disruptive innovation opportunities in the apparel retail industry involve curating and selling clothing collections with unique design details, such as colored nubucks, triple-stitch seaming, bellow pockets, and debossed stripes.