As part of Milan Design Week 2022, design and branding consultancy Brand New World launched two thin speakers called 'Hidden Sound.' The name hints at the goal of this design—"an antidote to boxy traditional speakers." The thin speakers may also be breaking a record as Brand New World claims that it is the thinnest of their kind in the world.
The innovative sound system boasts two Bluetooth speakers that can attach to a subwoofer. Jovan Jelovac, the founder of Brand New World, shared that "through their pared-back aesthetic and material palette, Hidden Speakers celebrate the timeless, essentialist design ethos of Bauhaus icons." The thin speakers will definitely catch the eye of fans of minimalism.
Inconspicuous Flat Speakers
Brand New World Debuts the Thinnest Speaker in the World
Trend Themes
1. Minimalist Audio Devices - There is an opportunity to create more minimalist audio devices, such as these inconspicuous flat speakers.
2. Ultra-thin Technology - There is a growing trend towards ultra-thin technology, which could include these incredibly thin speakers.
3. Bluetooth Audio Systems - Bluetooth audio systems are becoming more popular, and there is a need for sleek and sophisticated solutions like these flat speakers.
Industry Implications
1. Consumer Electronics - This disruptive innovation can impact the consumer electronics industry by creating new demand for minimalist and sleek audio devices.
2. Interior Design - As these speakers are designed to be inconspicuous, they could disrupt the interior design industry by offering a new way of incorporating audio into a living space.
3. Audio Equipment Manufacturing - Manufacturers of audio equipment can see the opportunity to innovate their product offerings with ultra-thin audio equipment and Bluetooth connectivity.