F-LAGSTUF-F, a Tokyo-based fashion label that was founded back in 2014 by designer Nobuyuki Murayama, recently launched its Spring/Summer series for 2017.
Combining retro athletic wear with bold prints and bright basics, each of the pieces is made to standout -- generating an especially captivating appearance when layered together, like when shown in F-LAGSTUF-F's lookbook. As HYPEBEAST claims, the collection was inspired by a trip to Cuba that the brand's founder had recently taken, which resulted in Nobuyuki Murayama utilizing "a mix of pastel colors and eye-catching prints found amongst the country’s local streets and buildings."
Additionally complementing the pieces are a wide range of graphics, including large numbers in athletic fashion, devilish portraits and statement branding.
Cuban-Inspired Menswear
F-LAGSTUF-F's Spring/Summer Line Boasts Unconventional Prints & Colorways
Trend Themes
1. Bold Prints - Disruptive innovation opportunity: Integrate innovative printing techniques to create unique and eye-catching designs.
2. Retro Athletic Wear - Disruptive innovation opportunity: Incorporate modern and sustainable materials into retro-inspired sports apparel for a new generation of consumers.
3. Cultural Inspiration - Disruptive innovation opportunity: Collaborate with artists and designers from diverse cultures to create fashion collections that bridge different traditions and aesthetics.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Develop sustainable fashion practices and create new business models that prioritize ethical production and materials.
2. Printing - Disruptive innovation opportunity: Explore new printing technologies and materials to offer customizable and environmentally-friendly printing solutions for textile and apparel industries.
3. Art and Design - Disruptive innovation opportunity: Foster cross-cultural collaborations and interdisciplinary approaches to push the boundaries of artistic expression and create unique visual experiences.