Apple Fitness+ has announced the launch of an all-new workout platform for new mothers titled 'Get Back to Fitness After Having a Baby.' The program, which is available through the standard Apple Fitness+ app, focuses on helping new mothers build postpartum exercise routines.
The program includes strength training and mindfulness cool-down workouts, both of which place emphasis on breathing, gentle stretching, and pelvic floor health. In addition, 'Get Back to Fitness After Having a Baby' does not require that its users work with weights and dumbells. At most, some exercises ask that its users implement a single lightweight dumbbell if possible. As for the program's mindfulness-focused cool-downs, users can expect mediations tailored to new parents, touching on topics such as self-care and patience.
Postpartum Exercise Apps
Apple+ Fitness Launches 'Get Back to Fitness After Having a Baby'
Trend Themes
1. Postpartum Fitness Technology - Opportunity for companies to provide innovative technology solutions for postpartum exercise routines.
2. Mindful Workouts - Opportunity for fitness and wellness companies to incorporate mindfulness into their workout routines, especially for new parents.
3. Low-weight Exercise Routines - Opportunity for fitness equipment companies to develop and market low-weight exercise solutions for postpartum women.
Industry Implications
1. Fitness Technology - Innovative and affordable postpartum fitness technology solutions could help new mothers establish healthy exercise routines from home.
2. Wellness Apps - Fitness and wellness app developers could incorporate mindful workout options for new parents and create a separate category for postpartum workout routines.
3. Exercise Equipment - Fitness equipment manufacturers could create low-weight exercise equipment and resistance bands that cater to postpartum exercise routines.