Figo is a futuristic car designed by Indian designer Shantanu Joshi. Figo, which won Joshi second place at the Automotive Design Challenge, aims to reduce congestion in major Indian cities, as most of the roads in India are very narrow.
With the goal of creating more parking places, Figo is targeted at the modern youth in India. Its electric two-seater design is equipped with a self-reclining mechanism, and the vehicle was designed while keeping in mind the plans and norms of India in 2016.
Narrow Electrocars
Figo is Designed to Reduce Traffic Congestion
Trend Themes
1. Narrow Electrocars - Figo's narrow design addresses the problem of congested roads by providing a solution specifically tailored for narrow Indian streets.
2. Traffic Congestion Reduction - The concept of Figo highlights the need for innovative solutions to reduce traffic congestion in major cities, prompting opportunities for disruptive transportation technologies.
3. Youth-focused Electric Vehicles - Figo's targeted appeal to the modern youth in India showcases the potential for disruptive innovation in the electric vehicle market segment among younger demographics.
Industry Implications
1. Automotive Design - The innovative design of Figo presents opportunities for disruptive innovation in the automotive design industry by incorporating features that specifically address narrow road conditions.
2. Transportation - Figo's aim to reduce congestion highlights the need for disruptive innovation in the transportation industry to develop solutions that can alleviate traffic problems in major cities.
3. Electric Vehicles - Figo's electric two-seater design showcases disruptive innovation opportunities in the electric vehicle industry, particularly for compact and targeted vehicles.