Understated Luxury Timepieces

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The Ferragamo Sapphire Gets Reworked for the Brand's FW21 Collection

Luxury fashion house Salvatore Ferragamo has reworked the Faragamo Sapphire timepiece for its latest Fall/Winter 2021 collection. The new quartz chronograph version of this understated staple delivers an elevated sense of refinement and sophistication.

More specifically, the updated model features a sporty checkerboard guilloché punched into the watch's dial, an anti-scratch sapphire crystal case, and a double Gancini symbol found beneath the date display and double counters.

The Ferragamo Sapphire will be delivered in four versions, including two stainless steel butterfly iterations -- one equipped with gold mid links -- and two in black and navy colorways, both with rubber checkerboard straps. All four of the versions are delivered in a 41 mm size and equipped with a Ronda Z50 Quartz Chronograph.
Trend Themes
1. Quartz Chronograph Timepieces - Manufacturers can explore creating their own unique design of quartz chronograph timepieces with sporty features to cater to luxury fashion consumers.
2. Checkerboard Guilloché - The checkerboard guilloché pattern found on the Ferragamo Sapphire's dial can inspire other luxury brands to incorporate the design element into their own products for a sophisticated and elegant touch.
3. Anti-scratch Sapphire Crystal - Manufacturers can consider using anti-scratch sapphire crystal for the cases of their luxury timepieces to offer an extra level of protection for their customers' watches.
Industry Implications
1. Luxury Fashion - Luxury fashion brands can explore offering their own line of high-end timepieces to cater to their consumers' desire for understated luxury accessories.
2. Watch Manufacturing - Watch manufacturers can specialize in producing quartz chronograph timepieces with sporty features to capture the luxury fashion market's interest.
3. Jewelry - Jewelry companies can consider incorporating anti-scratch sapphire crystal as a protective layer in their products, such as watches and bracelets, to offer customers an extra level of durability and value.

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