LIFUL, a Korean fashion label, recently released its 2016 Fall/Winter menswear line -- which consists largely of minimalist utilitarian styles.
The majority are modeled with oversized fits, working to speak to the causal aesthetic that the brand is going for and also to appeal to the demographic of young men in urban settings that it looks to appeal to. While most of the brand's Fall/Winter menswear line in made up of neutral earthy tones, a few pieces standout from this.
A few examples include a light pink denim jacket and a bright turquoise button-up sweater -- with the latter adding an pop of color to the otherwise muted collection. With the oversized looks, consumers are better able to layer pieces for warmth, resulting in a highly functional seasonal line that can be adapted for different temperatures with ease.
Oversized Korean Streetwear
LIFUL's Fall/Winter Menswear Line Boasts Simple Styles and Large Fits
Trend Themes
1. Oversized Streetwear - Opportunity for brands to create oversized clothing that combines style and comfort for urban settings.
2. Minimalist Utilitarian Styles - Potential for fashion labels to focus on simplistic and functional designs in their menswear lines.
3. Layering for Warmth - Space for brands to create versatile clothing options that allow consumers to layer for different temperatures.
Industry Implications
1. Fashion - Fashion brands can explore oversized streetwear and minimalist utilitarian styles in their menswear lines.
2. Urban Apparel - Opportunities arise for brands targeting young men in urban settings with oversized streetwear and functional designs.
3. Seasonal Clothing - Brands can tap into the demand for versatile clothing that allows for layering and adapts to different temperatures.