Mobile Development Installations

The Evolution of Cell Phones Exhibit Celebrates 25 Years

Celebrating the 25 years of mobile devices, NTT DoCoMo, a leading Japanese service provider, put together an exhibit to showcase the evolution of cell phones over the last two and a half decades.

NTT DoCoMo, which has been around for 20 years, is featuring their exhibit during Tokyo Designers Week 2012. The exhibit features over 600 mobile devices starting from 1987 to the present day, marking the technological advancements companies have made through designs, size, shape and function. As guests browse the wide collection of mobile devices—from ancient clunky devices to modern slim smartphones—the evolution of cell phones is clearly an eyeopener to how much the world has progressed over the last 25 years. The exhibit also illustrates the trends, in style and in necessity, of technology throughout the years.
Trend Themes
1. Mobile Device Design Evolution - Innovations in mobile device design and technology are continuing to advance rapidly, creating opportunities to push boundaries even further.
2. Retro Technology Nostalgia - The popularity of nostalgia for retro technology can be harnessed, potentially creating marketing and business opportunities for companies that focus on vintage-style mobile devices.
3. Mobile Device Collection Curation - There is an opportunity for museums and curators to showcase collections of mobile devices as a form of technology and design history and an inspiration to innovate for future advancements.
Industry Implications
1. Mobile Device Industry - As mobile devices continue to advance and improve, there is an opportunity for companies to differentiate themselves through innovative design, features, and technology.
2. Museum and Exhibition Industry - With the popularity of the NTT DoCoMo exhibit, there is potential for other museums and exhibitions to feature mobile device collections, attracting tech-savvy visitors and showcasing the history and future of mobile technology.
3. Retro Technology Market - The trend of nostalgia for retro technology can be an opportunity for companies to create vintage-style mobile devices and accessories, appealing to those who want to combine the old and new in their tech products.

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