Ever-Pretty, the Internet's most popular and well-regarded store dedicated to selling dresses, is offering an excellent new rewards program that is designed to make it easier than ever for loyal shoppers and browsers alike to get points for their activity on the site.
What's great about the new Ever-Pretty rewards program is that it allows you to pick up points for leaving reviews on products that they've purchased. Points are also doled out to those customers who subscribe to the newsletter, register on the website and refer new members. These rewards can easily be accumulated and taken advantage of in the long-term via a big purchase.
What makes the Ever-Pretty rewards program a unique offering is the fact that, in addition to rewarding customers for purchases much like any regular reward program, it also offers reward points for activity. This means that the company doesn't just win more business but is also able to offer a vibrant online community.
Review-Rewarding Dress Stores
The New Ever-Pretty Website Lets You Win Points For Leaving Reviews
Trend Themes
1. Activity-based Rewards - Brands can provide rewards to customers for their activity on their website and not just for purchasing products.
2. Online Community Building - Brands can build an online community by offering rewards for customer activity on their website.
3. Review Incentivization - Incentivizing customers to leave reviews can result in more engagement and trust from potential customers.
Industry Implications
1. E-commerce - E-commerce stores can use activity-based reward programs to build a loyal customer base and create a community.
2. Fashion Retail - Fashion retailers can incentivize their customers to leave reviews and build a community through reward programs like Ever-Pretty's.
3. Consumer Goods - Incentivizing customers to leave reviews and engage online with a brand is a strategy that could benefit many consumer goods industries.