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Merida Debuted an All-new eOne-Forty E-Bike for MTB Market

The eOne-Forty is a new addition to the Merida performance e-mountain bike family, offering a versatile and agile ride for trail enthusiasts and long-distance riders alike. The eOne-Forty features a carbon frame with integrated cooling fins, a Shimano STEPS E8000 motor with a removable 504 Wh battery, and a mixed wheel size setup with a 29" front and a 27.5" rear wheel. The bike has a modern geometry inspired by its bigger brother, the eOne-Sixty, but with a lower stand over height, a steeper seat angle, and a slightly steeper head tube angle.

The eOne-Forty has 140 mm of travel in the front and 133 mm in the rear, making it more uphill focused than the eOne-Sixty. The bike comes with a range of clever details, such as a two-component battery cover, a chainstay protector, an on/off button in the top tube, a charging socket in the down tube, and a KnockBLock headset that prevents the fork from hitting the frame. The eOne-Forty is available in four models, ranging from € 3,999 to € 7,199, depending on the components and the battery capacity. The bike is expected to hit the market in early 2024.
Trend Themes
1. Advanced Battery Integration - The integration of the Shimano STEPS E8000 motor with a removable 504 Wh battery showcases advancements in e-bike battery technology.
2. Mixed Wheel Size Setup - The combination of a 29" front and a 27.5" rear wheel offers a mix of speed and agility, catering to diverse riding conditions.
3. Modern Geometry Design - The eOne-Forty's updated frame geometry, influenced by its predecessor, enhances rider comfort and handling for various trail challenges.
Industry Implications
1. Electric Bicycle Industry - The eOne-Forty's advanced features and competitive pricing position it as a strong contender in the rapidly growing e-bike market.
2. Outdoor Sports Equipment - The new eOne-Forty caters to the increasing demand for high-performance trail and long-distance riding gear.
3. Sustainable Transportation - The development of versatile e-mountain bikes like the eOne-Forty supports the shift towards eco-friendly and efficient transport solutions.

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