Emporio Armani showcased its Spring/Summer 2015 collection during Milan Fashion Week and presented fans with a range of elegant and monochromatic pieces.
The urban menswear line was subtly inspired by avant-garde, architectural forms that were 'translated into a pure graphic language of line and colour'.
The label's grid and stripe accent sweaters were paired with paneled leather jackets that undeniably stole the show. The Emporio Armani Spring/Summer 2015 collection embodied a classically sophisticated air that is synonymous with the iconic Italian label.
Doing only as Armani can, the label presented a line of simplistic pieces that managed to evoke status, wealth and opulence. Though work-appropriate, the pieces made a seamless transition from day to evening and managed to evoke power and masculinity without even trying.
Opulent Monochrome Menswear
Emporio Armani Spring/Summer 2015
Trend Themes
1. Monochromatic Menswear - There is an opportunity for fashion brands to create monochromatic menswear with an opulent and sophisticated air that can be seamlessly transitioned from day to evening.
2. Grid and Stripe Accents - Fashion brands can incorporate grid and stripe accents into their menswear collections for a graphic and modern touch that nods to architectural forms.
3. Paneled Leather Jackets - Leather jackets with panel detailing are a disruptive innovation opportunity for menswear brands looking to add a touch of opulence and sophistication to their collections.
Industry Implications
1. Fashion - Fashion brands can draw inspiration from Emporio Armani's Spring/Summer 2015 menswear collection and create pieces that embody a classically sophisticated air synonymous with an iconic label.
2. Menswear - Menswear brands can experiment with monochromatic color palettes, grid and stripe accents, and paneled leather jackets to add a touch of opulence and sophistication to their collections.
3. Luxury - Luxury brands can incorporate monochromatic color palettes, graphic accents, and opulent detailing to create pieces that evoke status, wealth, and opulence without trying.