Japanese fashion retailer Uniqlo launches its second collection from its SPRZ New York Eames range. The label continues to celebrate the infamous American design duo -- Charles and Ray Eames. The new range is a part of the brand's Spring/Summer 2018 and will be comprised of a range of graphic t-shirts and tote bags.
The offerings will reference the duo's iconic designs, celebrating both of their works and contributions to design. There are a plethora of colors, illustrations, patterns, and geometric patterns. Notably, there are also imitations of the famous Eames chair accenting the t-shirts and bags. A standout item from the series is the geometric pocket shirt, as well as the t-shirt with colorful interlocking rings imprinted on it. The SPRZ NY Eames collection is available now online and in store locations at Uniqlo.
Designer-Honoring Collections
Uniqlo Launches Its Second Collection From Its SPRZ NY Eames Capsule
Trend Themes
1. Designer-honoring Collections - Brands and retailers are increasingly releasing designer-honoring collections to pay homage and tap into iconic designs.
2. Graphic T-shirt Trend - Graphic t-shirts are becoming increasingly popular, with retailers like Uniqlo launching limited edition collections inspired by iconic designs.
3. Geometric Patterns Trend - Geometric patterns are making a comeback, as seen in Uniqlo's SPRZ NY Eames collection which features geometric pocket shirts and interlocking rings on t-shirts.
Industry Implications
1. Fashion Industry - Fashion retailers and brands can collaborate with iconic designers and release limited edition collections to drive sales and increase brand recognition.
2. Retail Industry - Retailers like Uniqlo can tap into designer-inspired collections to differentiate their offerings and attract new customers.
3. Design Industry - Designers can partner with fashion and retail brands to create mutually beneficial collaborations and reach new audiences.