DirtyBirdyVintage's Etsy shop is definitely a little more eccentric then your run-of-the-mill fashion shop. An obvious shock for teens who shop at Abercrombie or American Eagle, this online shop sells dust mask sets.
The dusk mask sets come complete with a mask and hair bow (which an double as a bow tie). Sadly, however, the sets do not come with her amazing lime wig that is sported in all of the pictures.
Implications - DirtyBirdyVintage has created some of the best accessories that I have seen in recent times. I love how people and companies like DirtyBirdyVintage are using Etsy to power their growth. These innovative designs are sure to stick in your head for quite some time after seeing them.
Dust Mask Fashion
DirtyBirdyVintage's Eccentric Accessories for the Sub-Cultured
Trend Themes
1. Eccentric Fashion Accessories - Disruptive innovation opportunity: Developing unique and unconventional fashion accessories to cater to the sub-cultured consumer market.
2. Dust Mask Sets - Disruptive innovation opportunity: Creating stylish dust mask sets that combine functionality with fashion for individuals concerned about air pollution or health concerns.
3. E-commerce on Etsy - Disruptive innovation opportunity: Leveraging online platforms like Etsy for small businesses to showcase and sell their innovative designs, reaching a global audience.
Industry Implications
1. Fashion Accessories - Disruptive innovation opportunity: Introducing unconventional and eye-catching fashion accessories to meet the changing demands of fashion-forward consumers.
2. Health and Safety Products - Disruptive innovation opportunity: Developing fashionable and comfortable dust masks or respirators that address air pollution concerns without compromising style.
3. E-commerce Retail - Disruptive innovation opportunity: Creating user-friendly platforms and strategies for small businesses to sell their unique products online, expanding their customer base.