The Doritos Flamin’ Hot Cool Ranch chips are a new offering from the brand that will provide avid fans of either its existing Cool Ranch or Flamin' Hot flavor varieties to try out this holiday season. The tortilla snack chips feature the brand's signature Cool Ranch flavor that has been paired with a bold kick of Flamin' Hot spice to give them something of a spicy yet cool profile. This creates an unexpected flavor experience that will help to draw in consumers seeking out a different kind of spice-focused flavor without losing sight of familiar favorites.
The Doritos Flamin’ Hot Cool Ranch chips are being launched nationwide in both 9.25-ounce and 2.75-ounce bags that are priced at $4.79 and $2.19, respectively.
Flavor Duality Snack Chips
The Doritos Flamin’ Hot Cool Ranch Chips are Spicy Yet Creamy
Trend Themes
1. Dual-flavored Snacks - Opportunity to create new and unique flavor combinations to attract customers seeking a different kind of taste experience.
2. Spicy-cool Foods - Opportunity to capitalize on the growing trend of spicy and cool flavor profiles in the snack food industry.
3. Limited-time Offerings - Opportunity to create buzz and excitement around special limited-time flavor offerings, encouraging customers to try them before they're gone.
Industry Implications
1. Snack Foods - The snack food industry has the opportunity to create new and unique flavor combinations to attract customers seeking a different kind of taste experience.
2. Food and Beverage - The food and beverage industry can capitalize on the growing trend of spicy and cool flavor profiles and create unique products with these profiles.
3. Marketing and Advertising - The marketing and advertising industry has the opportunity to create buzz and excitement around special limited-time flavor offerings, encouraging customers to try them before they're gone.