For consumers thinking about body art but unsure of their level of commitment, Kelvin Dodds has put together a hip doodle notebook filled with realistic illustrations of the body so consumers can sketch out and trial their tattoo ideas. The journal, entitled the Tattoo Notebook, offers a commitment-free way to test out a variety of tattoo ideas before execution.
The Tattoo Notebook features a slew of brightly colored pages filled with close up illustrations of various parts of the body that are often selected for tattoos. The pages consist of images of backs, hands, arms and collar bones allowing the user to sketch out their ideas for their own body art. The doodles can be done in either color or black ink to give the drawer a realistic idea of what their tattoo could look like.
Trial Tattoo Journals
The Tattoo Doodle Notebook Lets Consumers Draw on Body Parts to Test Ideas
Trend Themes
1. Trial Tattoo Journals - The rise of trial tattoo journals represents the trend towards consumers seeking commitment-free ways to test out a variety of tattoo ideas before execution.
2. Personalized Body Art - The demand for personalized body art is increasing, as consumers seek to make unique statements about their individuality, creating the potential for disruptive innovation in the tattoo industry.
3. Interactive Product Design - Interactive product design, like the Tattoo Notebook, is becoming increasingly popular as consumers desire greater engagement with products before purchase and presents opportunities for disruptive innovation in various industries.
Industry Implications
1. Tattoo Industry - The rise of trial tattoo journals, like the Tattoo Notebook, represents disruptive innovation opportunities for tattoo artists to create bespoke tattoo designs that better reflect their customers’ individual tastes and preferences.
2. Retail Industry - Retailers can leverage the success of interactive product design, such the Tattoo Notebook, by creating personalized shopping experiences for customers, enabling greater engagement and informed purchase decisions.
3. Consumer Goods Industry - Consumer goods companies can explore developing similarly interactive products that leverage new technologies and personalized experiences to better meet the changing demands of consumers.