Dr. Martens is launching a Dolls Kill collaboration that features the highest soles to date for the rugged footwear label. This time, it works together with the US retail brand to capture rebellious energy through unique designs. This resulted in two special paired of platform boots that are backed by Dr. Martens' impressive durable construction.
The design inspiration is drawn from the 90s DIY culture. The first of the two is the Jadon Hi Max Dk shoe and the second is the 1B60 Max DK -- both of which sit on a stacked Quad Retro Max sole, which is the highest air-cushioned sole to date. The footwear is made from black Pisa leather materials throughout the uppers. As a nod to Dolls Kill, the boots have a branded lace keeper, co-branded tongue and sock art, as well as a lace charm inspired by a piercing.
90s Rebellious Platform Boots
Dr. Martens Drops a Dolls Kill Collaboration Full of Rugged Designs
Trend Themes
1. Rebellious Footwear - Opportunity for other footwear brands to collaborate with edgy fashion retailers for rebellious designs.
2. 90s Nostalgia - Opportunity for other brands to leverage the popularity of 90s-inspired fashion and products.
3. Platform Soles - Opportunity for footwear brands to explore and experiment with different heights and materials for platform soles.
Industry Implications
1. Fashion Retail - Opportunity for fashion retailers to collaborate with footwear brands for exclusive and unique designs to attract customers.
2. Footwear Manufacturing - Opportunity for footwear manufacturers to explore innovative materials and designs to create unique and durable footwear.
3. Accessories and Jewelry - Opportunity for accessories and jewelry brands to incorporate piercing-inspired designs into their products for a rebellious and edgy aesthetic.