'Dizzie' is an online grocer in the United Kingdom with a unique business model. The company offers each of its grocer products in a reusable, refillable container. By doing this, Dizzie not only aims to reduce emissions by reducing single-use plastics, but also aims to save customers money, as they would only need to buy the packaging for the product one time.
As for how Dizzie customers would actually refill the products once purchased, Dizzie is working with the UK Refill Coalition to test refill stations in several different supermarkets, such as Waitrose, Ocado, and Morrisons. The company is aiming to have its full reusable market complete with refill stations up-and-running throughout 2023.
Dizzie offers its products in three varying sizes, based on the amount of product each customer would like to keep at a certain point. This helps customers on a budget save money by ordering fewer food quantities at a time, or helps customers plan-ahead by ordering more food than immediately required.
Refillable Grocery Containers
'Dizzie' Offers its Grocer Products in Reusable Containers
Trend Themes
1. Refillable Containers - Establishing an online grocery business that offers reusable containers can help reduce single-use plastics and potentially save customers money.
2. Refill Stations - Partnering with supermarkets to test refill stations can significantly disrupt the way consumers think about grocery shopping and reduce plastic waste.
3. Sustainable Grocery Shopping - Consumers are becoming more conscious of the impact of single-use plastics, creating an opportunity for businesses to offer sustainable and eco-friendly alternatives for grocery shopping.
Industry Implications
1. Online Grocery Delivery - Online grocery delivery businesses can leverage the trend of refillable containers to set themselves apart and create a competitive advantage in the industry.
2. Supermarkets - Partnering with companies that offer refillable containers and refill stations can help supermarkets reduce plastic waste and appeal to eco-conscious consumers.
3. Sustainable Packaging - Developing eco-friendly and reusable packaging solutions can help businesses reduce costs and meet the growing demand for sustainable products.