We recently brought you street artist stencils from iBanksyMachine, but here are more DIY art kits from iArtistLondon.
This company deconstructs famous sculptures and art pieces to create kits for everyday people that may not be as talented or creative as other well-known artists, but want to take ownership of a neat piece of art.
Creations can be made for a small sum, which questions the ridiculous pricing of contemporary art.
Implications - Consumers are looking for ways to get more hands-on with the items they purchase. Products featuring a more participatory aspect are appealing to those who prefer to be more involved.
DIY Skull Art
iArtistLondon Pre-Packages Iconic Masterpieces For a Small Price
Trend Themes
1. Interactive Consumer Products - Companies can capitalize on the trend of consumers wanting to be more involved in the products they purchase by creating interactive consumer products.
2. Affordable Art Kits - The market for affordable art kits is expanding as consumers seek to take ownership of unique and personalized artwork at a fraction of the cost of traditional art pieces.
3. Deconstructed Art - Deconstructing famous sculptures and art pieces to create DIY kits offers a disruptive innovation opportunity to challenge the pricing and exclusivity of contemporary art.
Industry Implications
1. Art Supplies - Art supply companies can cater to the growing demand for affordable art kits by offering a wide range of DIY art options and materials.
2. Home Decor - Home decor retailers can tap into the trend of interactive consumer products by offering DIY art kits as a unique and customizable home decor option.
3. Online Art Marketplaces - Online art marketplaces can embrace the trend of deconstructed art by curating and selling affordable art kits, providing consumers with access to iconic masterpieces in a more accessible format.