Following a tradition that dates back to 1871, the London-based photographic studio Diver & Aguilar produced a series of vintage cards with the FC Barcelona team. The artistic company was inspired by the cards created for old tobacco companies to advertise their brands and created loyalty among costumers.
This set of cards sports a retro look and have printed on them the faces of the players of one of the most famous soccer teams in the world. With players like Lionel Messi, Pique and Xavi, these miniature posters will sure become a collector's item. Framed in a brown, old-fashioned paper, the players appear wearing their uniforms and looking straight to the camera, some of them actually giving a playful smile.
The soccer cards by Diver & Aguilar are a fun way to present sports idols.
Tradable Soccer Ads
Diver & Aguilar Released Their First Set Inspired by the Team FC Barcelona
Trend Themes
1. Vintage Sports Memorabilia - The growing demand for vintage sports memorabilia can be tapped by creating more retro-inspired sports-themed merchandise.
2. Cross Industry Collaboration - Fashion companies and sports teams can collaborate to release merchandise that caters to the demands of sports enthusiast and brings together more fans from different industries.
3. Augmented Reality Collectibles - The integration of augmented reality technology in sports team merchandise can offer a unique and interactive experience for fans, making them feel more connected with their idols.
Industry Implications
1. Sports Merchandising - The sports merchandising industry can capitalize on the demand for unique and vintage sports merchandise to increase sales and cater to fans looking for distinctive products.
2. Photography Industry - The photography industry can collaborate with sports teams and create limited edition prints and merchandise appealing to both photography and sports enthusiasts.
3. Advertising Industry - The advertising industry can use vintage-inspired merchandise to provide unique advertising experiences to their clients and deploy the items in campaigns to attract niche interest groups.