Dior's summer 2018 makeup lookbook has just been released, creating a buzz among cosmetic connoisseurs that are ready to experiment with the designer's candy-inspired hues.
While this line is sure to offer a little something for everyone, it should peak the interest of those looking to achieve more adventurous makeup looks as the line's colors are made to be mixed and blended. The lookbook focuses on the brand's top three universal shades which can flatter any skin types. The first of this lineup, is the brand's skin hydrating line, which helps one achieve dewy-looking skin. The second item, is an easily-carried perfume bottle and the third is Dior's ‘Skin Forever Undercover’ foundation, which offers eight hours of coverage.
Summer Cosmetic Lookbooks
Dior's Summer 2018 Makeup Lookbook Has Just Been Released
Trend Themes
1. Candy-inspired Makeup - Opportunity for cosmetic brands to create playful and colorful makeup collections inspired by candy.
2. Mix and Blend Makeup - Opportunity for cosmetics companies to develop products that are designed to be mixed and blended to achieve unique looks.
3. Universal Shades - Opportunity for makeup brands to focus on creating shades that flatter all skin types, appealing to a wider range of consumers.
Industry Implications
1. Cosmetics - Potential for cosmetic companies to innovate and create new product lines based on the trends in Dior's summer 2018 makeup lookbook.
2. Beauty Retail - Opportunity for retailers to curate and showcase candy-inspired makeup collections, catering to the demand for adventurous makeup looks.
3. Skin Care - Potential for skincare brands to develop hydrating products that give the skin a dewy look, inspired by Dior's skin hydrating line.