The Dior AW11 ready-to-wear collection is clearly inspired by classic British attire. With a feminine twist, these traditionally masculine outfits with strong plaid prints and stiff tailoring have become softer and more sensual. Although still very prim and proper, especially when set in such a luxurious manor, there is nevertheless something very sexy beneath every sophisticated layer.
With an even heavier 1950s influence, the Dior AW11 ready-to-wear collection boasts an abundance of period pieces made modern for contemporary society. As though inspired by British royalty thanks to the Prince Williams and Kate Middleton's wedding of the century, the Dior AW11 collection is something I could see the demure Duchess of Cambridge donning for a royal outing.
Feminine British Fashion
The Dior AW11 Lookbook is Prim and Proper with a Contemporary Edge
Trend Themes
1. Feminine Twist on Masculine Fashion - Opportunity for designers to incorporate traditionally masculine elements into feminine fashion to create a unique and modern aesthetic.
2. Modernizing Period Pieces - Opportunity for fashion brands to take inspiration from past eras and incorporate modern elements to create fresh and contemporary collections.
3. Luxurious Sensuality - Opportunity for fashion brands to incorporate luxurious materials and a sense of sensuality into traditional prim and proper attire.
Industry Implications
1. Fashion - The fashion industry can incorporate traditionally male elements into women's wear to diversify their collections.
2. Luxury - Luxury brands can take traditional and period-inspired designs and make them more contemporary to appeal to a wider, modern audience.
3. Royal Fashion - There is an opportunity for fashion brands to create collections inspired by British royalty, taking traditional styles and modernizing them for a wider audience.