FORTESSA, a renowned brand in the tableware product category, recently launched a stunningly sophisticated dinnerware collection that draws inspiration from coastal aesthetics.
Designed by Amber Kendrick, the La Côte series takes its cues from the picturesque coastal towns of Italy and Greece, in particular. The dinnerware boasts a gentle gradient palette that transitions from a color—grey or turquoise—into a serene white expanse. As such, the dinnerware collection seamlessly blends both artistic design and practical functionality.
A stand-out feature in the La Côte capsule is the use of melamine, a material well-suited for both indoor and outdoor dining experiences. The FORTESSA Melamine™ is well-known for its durability and design integrity. Its weight, balance, and texture mirror that of ceramic, providing a break-resistant solution that doesn't compromise on quality. Therefore, in addition to aesthetic appeal, the La Côte dinnerware collection also emphasizes functionality
Coastal-Inspired Dinnerware Collections
FORTESSA Recently Launched La Cote Melamine Dinnerware
Trend Themes
1. Coastal-inspired Dinnerware Collections - The rise of coastal-inspired dinnerware collections offers an opportunity for businesses to tap into the growing demand for tableware that combines artistic design with practical functionality.
2. Melamine as a Break-resistant Alternative - The use of melamine as a material for break-resistant dinnerware presents an opportunity for businesses to provide durable and high-quality solutions for both indoor and outdoor dining experiences.
3. Seamless Blending of Aesthetics and Functionality - The seamless blending of artistic design and practical functionality in dinnerware collections allows businesses to cater to customers seeking both visually appealing and highly functional tableware.
Industry Implications
1. Tableware Manufacturing - The emergence of coastal-inspired dinnerware collections creates new opportunities for tableware manufacturers to produce innovative and stylish products.
2. Home Decor and Interior Design - The rise in popularity of coastal aesthetics in dinnerware opens up opportunities for companies in the home decor and interior design industry to offer complementary products like linens and table accessories.
3. Outdoor Dining and Hospitality - The use of melamine as a break-resistant material in dinnerware collections presents a disruptive innovation opportunity for the outdoor dining and hospitality industry to provide durable and aesthetically pleasing tableware for their customers.