New York Giants quarterback Tyrod Taylor works in collaboration with stylist Dex Rob on a new luxe streetwear brand dubbed DIALLO. The two describe the brand as "the new American luxury," as it is defined by premium classics that have a street-style theme. The brand ensures that it remains practical and now it drops its first collection, which is currently available to shop.
Some of the pieces include mesh jerseys with retro themes, suede color block jackets, lightweight hoodies, and leather shirts with gradient accents. This is followed by cargo trousers, leather bottoms, and wide-leg shorts. Additionally, the Buckrot Beach tees are a specific nod to the founders and their shared roots in Virginia with motifs referencing Hampton's beach.
Luxe America-Inspired Fashion Brands
DIALLO is a New Fashion Imprint with Americana Themes
Trend Themes
1. Luxe Streetwear - A trend in the fashion industry where high-end brands combine luxury and street-style themes, creating a unique and trendy aesthetic.
2. Retro-inspired Fashion - A trend characterized by clothing designs that draw inspiration from past fashion eras, giving them a nostalgic and vintage feel.
3. Personalized American Luxury - A trend where fashion brands focus on offering personalized and customized luxury clothing options with an American theme.
Industry Implications
1. Fashion - The fashion industry can explore disruptive innovation opportunities by combining traditional luxury elements with street-style influences, catering to a new segment of fashion-forward consumers.
2. Athleisure - The athleisure industry can leverage the luxe streetwear trend by incorporating high-end elements into their sportswear designs, creating a more fashionable and upscale athleisure market.
3. Customization Services - Companies offering customization services in the luxury fashion sector can tap into the trend of personalized American luxury, enabling customers to create unique and tailored clothing items with an American theme.