Delta and Spotify have announced a new partnership that will help to keep airline passengers entertained this holiday season as they embark on their latest journey. The partnership will see travelers able to connect to the in-flight WiFi on their Delta flight, launch the Spotify app and enjoy free streaming. The offer is being launched now through January 19, 2022, which positions it perfectly for the holiday season when many consumers will be flying long distances to visit loved ones.
The Delta and Spotify promotion is being offered on aircrafts that are equipped with Viasat for Internet connectivity, which could limit where it's available. The brands, however, have previously partnered to offer entertainment for free via in-flight entertainment systems to provide Delta passengers with access to Spotify content no matter what.
Complimentary In-Flight Music Streaming
Delta and Spotify Have Partnered to Offer Free Streaming
Trend Themes
1. In-flight Music Streaming Partnerships - A trend towards airlines partnering with music streaming services to provide free entertainment for passengers, offering new revenue streams and opportunities for increased customer satisfaction.
2. In-flight Wifi Partnerships - A trend towards airlines partnering with internet service providers to offer free or discounted WiFi to passengers, creating new opportunities for brand partnerships and customer engagement.
3. Holiday Travel Promotions - A trend towards brands offering promotions and discounts during peak travel seasons, providing incentives for consumers while also driving sales and brand awareness.
Industry Implications
1. Airlines - Airlines can partner with music streaming services and internet providers to offer unique in-flight experiences, boosting customer satisfaction and differentiating themselves in a crowded market.
2. Music Streaming Services - Music streaming services can expand their reach and tap into new revenue streams by partnering with airlines to offer premium content to travelers.
3. Travel and Tourism - Travel brands, including airlines and hotels, can offer special promotions during peak travel seasons, attracting more customers and driving revenue growth.