Breezy Bi-Coastal Streetwear

Los Angeles Meets New York in the Deadline Holiday 2012 Lookbook

The Deadline Holiday 2012 lookbook mixes the relaxed feel of California with New York grittiness for one chic urban apparel line.

Deadline is a collaborative lifestyle brand formed by LA-based JUNBUG and Brooklyn’s NA. The result is a stellar mash-up of coastal fashions. The Holiday 2012 collection is a sleek mix of baggy graphic tees, hats and gear for men and women. Highlights from the collection include a logo threaded pompom tuque and the blue, white and black t-shirts with a slew of creative graphics that can be worn with or without rolled up sleeves. These pieces are staples for a solid wardrobe. Deadline focuses on the ease of urban apparel and the minimal effort it takes to put together a fresh look wherever you are.

The Deadline Holiday 2012 lookbook is the perfect East meets West line-up of apparel and accessories.
Trend Themes
1. East Meets West Fashion - Opportunity for fashion brands to combine the styles of different regions for a unique and appealing aesthetic.
2. Collaborative Lifestyle Brands - Opportunity for brands to partner with other brands to create innovative and diverse product offerings.
3. Urban Apparel - Opportunity for brands to create comfortable and stylish clothing for people living in urban environments.
Industry Implications
1. Fashion - Disruptive innovation opportunities for fashion brands to create unique and appealing styles by combining different regional aesthetics.
2. Streetwear - Opportunity for streetwear brands to collaborate and create innovative and diverse collections.
3. Apparel Accessories - Opportunity to design and produce accessories that complement urban apparel and add value to the overall look.

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