Shot on location in Buenos Aires, Argentina photographer Sebastian Faena captures local girl Dafne Cejas in V magazine. The eclectic spread appears in V's 65th issue.
Stylist Robbie Spencer chooses to highlight many pieces from the Pre-Fall 2010 collections including many face-covering headdresses. The editorial alternates between color shots (many with Cejas clad in red) with black and white. Though Dafne Cejas is usually shot solo, local men do make the occasional appearance.
Implications - Businesses that promote their products in an entertaining and engaging way, such as through storyline marketing, will likely garner the attention of a larger audience. Such products will likely stand out in the minds of consumers.
Faceless Fashion Lunches
See Pre-Fall Styles on Argentinian Model Dafne Cejas in V Magazine
Trend Themes
1. Face-covering Headdresses - Opportunity for fashion designers to create unique and captivating face-covering headdresses as a trendy and stylish accessory.
2. Storyline Marketing - Opportunity for businesses to promote products through entertaining and engaging storylines, capturing the attention of a larger audience.
3. Local Model Representation - Opportunity for businesses to showcase local models in fashion editorials, adding authenticity and diversity to their brand image.
Industry Implications
1. Fashion Design - Fashion designers can tap into the trend of face-covering headdresses, creating unique and captivating accessories.
2. Marketing and Advertising - Marketing and advertising agencies can explore the concept of storyline marketing to promote products in an engaging way.
3. Fashion Editorial - Fashion magazines and brands can feature local models in their editorials to showcase diversity and authenticity.