Originally created by British design partners Mike and Katie, Tado has been taking the pop surrealism scene by storm.
The pair met in art school in 2001 and have worked together since. Together they have created a world of Kawaii characters with a colorful, humorous pop aesthetic. Along with creating artwork, the two have also been involved in creating collectible vinyl toys. Too cute!!
Implications - Mike and Katie share a love of meat, puppies and "cute, spiky characters" which keeps their friendship close. The featured images by Tado include those of a little girl making silly faces and brightly colored landscape scenes that are full of pop surrealism. Tado's works are full of fun, creativity and adventure.
Cutesy Pop Surrealism
Tado's Artwork is Stealthily Subversive
Trend Themes
1. Pop Surrealism - Exploring the growing trend of pop surrealism in contemporary art, offering new opportunities for artists to create unique and subversive works.
2. Kawaii Characters - Understanding the popularity of kawaii characters in the art and toy industries, presenting disruptive innovation opportunities for designers to create cute and playful products.
3. Collectible Vinyl Toys - Evaluating the rising demand for collectible vinyl toys, indicating potential disruptive innovation opportunities for artists and manufacturers to create limited edition, highly sought-after collectibles.
Industry Implications
1. Contemporary Art - Identifying the impact of pop surrealism on the contemporary art industry and its potential to attract new audiences and buyers.
2. Toy Manufacturing - Recognizing the influence of kawaii characters in the toy manufacturing industry, opening up avenues for innovative and playful toy designs.
3. Art Merchandise - Examining the market for collectible art merchandise, revealing opportunities for artists to monetize their creations through the production of limited edition vinyl toys and other merchandise.