Not everyone can find a perfectly sized shirt within the small-medium-large realm so menswear store Slantt decided to up the ante by providing 75 custom made shirt sizes to choose from. Slantt was able to create a collection 75 sizes after extensive research involving 3D body scans and 3D modelling and analysis. The technology used, called DataFit, allows users on their websites to input dimensions and lengths of your chest, waist and arms, which they can then be paired up with a particular size.
All shirts are made from Egyptian cotton and retail for $98 and can be shipped within 7 to 10 days in the US. Slantt provides two design options, 14 color options along with the 75 differing sizes.
Emerging out of a successful kickstarter campaign, Slantt wants to change the online shopping landscape for men, and eliminate the need for tailoring and tucking.
Multi-Size Clothing Collections
Custom Sized Clothes from Slantt are Available in 75 Sizes
Trend Themes
1. Custom-sized Clothing - The trend of offering custom-sized clothing allows consumers to find the perfect fit, eliminating the need for tailoring.
2. 3D Body Scanning - The use of 3D body scanning technology in fashion allows for more accurate sizing and personalized measurements, enabling the creation of a wide range of sizes.
3. Direct-to-consumer Fashion - The trend of selling clothing directly to consumers online enables companies like Slantt to provide a wider selection of sizes and design options while maintaining affordable prices.
Industry Implications
1. Fashion Retail - The fashion retail industry has the opportunity to disrupt traditional sizing standards and offer custom-sized clothing to cater to a wider range of body shapes and sizes.
2. Technology - The technology industry can further develop 3D body scanning and analysis tools to enhance the accuracy and efficiency of custom size measurements in fashion.
3. E-commerce - The e-commerce industry can capitalize on the direct-to-consumer trend and provide platforms for companies like Slantt to reach a broader audience with their custom-sized clothing offerings.