Vegan-friendly beauty brand MILK MAKEUP recently expanded its best-selling Cream Highlighter Stick range with three new gorgeous shades -- Spark in golden copper, Flare in rose gold, and Strobe in gold. Each shade has been thoughtfully crafted to cater to a broader spectrum of skin tones and aesthetic preferences.
A standout feature of these highlighters is their portability, making them perfect for on-the-go touch-ups. Boasting an impressive 1000 swipes per stick formula, the highlighter is non-drying thanks to hydrating mango butter, avocado oil, and apricot oil ingredients. Proving its commitment to health and the environment, MILK MAKEUP also ensures that its formula is free from parabens, sulfates, and phthalates.
The brand's Cream Highlighter Stick expanded shade range is now available across Sephora locations and is marked with the retailer's Clean at Sephora seal.
Creamy Highlighter Shade Expansions
MILK MAKEUP Adds 3 New Shades to Its Cream Highlighter Stick
Trend Themes
1. Shade Expansion in Cream Highlighter Sticks - The expansion of MILK MAKEUP's Cream Highlighter Stick range with three new shades presents an opportunity for beauty brands to cater to a broader spectrum of skin tones and aesthetic preferences.
2. Portable Beauty Products for On-the-go Touch-ups - The portability of MILK MAKEUP's Cream Highlighter Stick makes it ideal for on-the-go touch-ups, creating opportunities for beauty brands to develop portable, convenient beauty products.
3. Vegan-friendly and Clean Beauty Formulas - The vegan-friendly and clean formulation of MILK MAKEUP's Cream Highlighter Sticks highlights the opportunity for beauty brands to meet the growing demand for environmentally conscious and cruelty-free beauty products.
Industry Implications
1. Beauty and Cosmetics - The expansion of MILK MAKEUP's Cream Highlighter Stick range presents an opportunity for the beauty industry to diversify their product offerings and cater to a wider range of consumers.
2. Retail and E-commerce - The availability of MILK MAKEUP's expanded shade range in Sephora locations creates opportunities for retailers to attract customers seeking clean and vegan-friendly beauty products.
3. Health and Wellness - MILK MAKEUP's commitment to developing a clean and vegan-friendly formula highlights opportunities for the health and wellness industry to expand its offerings with environmentally conscious products.