Crayola Education is set to kick off its third annual Crayola Creativity Week, an engaging global event aimed at celebrating children's creativity and supporting parents and educators in nurturing young minds. The event will run virtually from January 22 to 28 and it will aim to connect millions of children across six continents and 77 countries.
Crayola Creativity Week boasts a variety of engaging programs, including celebrity-led educational activities, downloadable handouts, daily prizes, and a livestream virtual assembly. The free week-long initiative emphasizes the theme 'Creativity Connects Us' and further advances the brand's commitment to providing accessible education to its audiences.
For this year's Craola Creativity Week, the brand has partnered with Misty Copeland, Eva Chen, Elizabeth Olsen, and Daymond John. Other collaborators include NASA STEM, Penguin Random House, and more.
Creativity-Celebrating Week-Long Campaigns
Crayola Education Will Kick Off Crayola Creativity Week
Trend Themes
1. Virtual Engagement - The third annual Crayola Creativity Week is running virtually, connecting millions of children across six continents and 77 countries.
2. Celebrity-led Activities - Crayola Creativity Week features celebrity-led educational activities with partners Misty Copeland, Eva Chen, Elizabeth Olsen, and Daymond John.
3. Accessible Education - Crayola's free week-long initiative emphasizes accessibility in education, providing downloadable handouts and a livestream virtual assembly.
Industry Implications
1. Education - Crayola Education's initiatives during Creativity Week aim to support parents and educators in nurturing young minds.
2. Entertainment - Virtual programs and celebrity collaborations in Crayola Creativity Week offer engaging entertainment for children.
3. Publishing - Partnerships with Penguin Random House and other collaborators highlight the intersection of creativity, education, and publishing.