Design company Luur has come up with the adult answer to the friendship bracelet in the form of their North South series, a collection of ultramodern Corian jewelry.
The edgy geometric bracelets are made of Corian, the material most commonly seen in kitchen and bathroom counter tops, giving the jewelry a textured, stone-like look. Each bracelet is made up of two halves, so that they can be split and put together in endless creative combinations. Friends who each own a bracelet can trade halves to make more interesting, playful pieces. Like its grade-school equivalent, North South Corian jewelry can be given as a gift to symbolize a lasting bond between long-time friends.
Luur's concept of adult friendship bracelets is an imaginative take on a childhood tradition.
Ultramodern Friendship Bracelets
These Geometric Corian Jewelry Pieces Can Be Split and Shared
Trend Themes
1. Modular Jewelry - Opportunity for jewelry companies to innovate by creating custom-made pieces that can be taken apart and reassembled in different configurations.
2. Personalization - An opportunity for jewelry manufacturers to create customized designs that allow customers to choose the colors and shapes of the different modules or parts of the jewelry.
3. Interactivity - An opportunity for jewelry designers to create pieces that can be split and shared between friends, family members or partners.
Industry Implications
1. Jewelry - The jewelry industry could utilize the concept of modular, customizable and interactive jewelry to appeal to younger and more active audiences.
2. Gifts - Companies that specialize in personalized gifts and keepsakes could create pieces that are similar to the North South Corian jewelry and that can be exchanged between friends or lovers.
3. Home Decor - The home decor industry could use the Corian material with its stonelike texture to create unique, modular pieces that can serve as tabletop decor, trinkets, or vases.