Private Club-Inspired Apartments

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Fettle Was Tasked with Designing a Contemporary Residential Block

A contemporary residential block in London, with a yield of 164 apartments, an in-house cafe, and a co-working space, has been outfitted by interior design studio Fettle. In the past, this building—now owned by Way of Life—was a pencil factory. Now, it is known as The Gessner.

The interiors of the contemporary residential block feature warmth, color, and greenery. The look is definitely luxurious as Fettle took aesthetic cues from upscale hospitality spaces. This is familiar territory for the firm. Art consultant Kate Anniss was also brought into the project to curate the walls of the lobby space with playful and eye-catching artwork.

The cafe, on the other hand, also contributes to the exclusive and luxurious feel of the contemporary residential block. It is accented by wood panels and leather seating.
Trend Themes
1. Luxury Residential Apartments - Designing luxury residential properties inspired by private clubs could tap into the growing demand for high-end living spaces.
2. Multi-purpose Living Spaces - Combining residential living spaces with in-house cafes and co-working spaces could create unique and versatile environments for residents.
3. Art-inspired Design - Incorporating curated artwork and playful designs in public spaces of residential buildings could add value and character to the property.
Industry Implications
1. Real Estate Development - Real estate developers could invest in creating luxury residential apartments with multi-purpose living spaces inspired by private clubs to cater to the high-end market.
2. Interior Design - Interior design firms could focus on creating innovative and art-inspired designs for communal spaces in high-end residential properties to contribute to their exclusive feel.
3. Hospitality Industry - Cafes and co-working spaces within residential buildings could be developed and managed by the hospitality industry to offer premium services to residents.

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