App-Connected Basketballs (UPDATE)

This Wilson Basketball Track Stats Through a Companion App

This connected basketball turns shooting into an interactive game that will track a user's stats to make them a better player. Conventional balls are great, but with this ball, practice becomes an exciting training session.

The 'Wilson X Connected Basketball' uses sensors to connect with an app via Bluetooth. The app tracks a player's shots and creates stats they can use towards improvements. The app also tests a player's accuracy and skills and compiles that data into one easy-to-access place.

The ball features several modes -- including free throws, free range, game time and buzzer beater -- to create different scenarios to improve various aspects of a player's game. There is also a practice mode that plays music as the player casually shoots around.
Trend Themes
1. App-connected Basketballs - Opportunity for sports equipment companies to integrate technology with their products.
2. Interactive Training - Chance for companies to provide interactive training experiences using technology.
3. Data-driven Sports Improvement - Companies can provide data analysis tools to optimize athletic performance.
Industry Implications
1. Sports Equipment - Opportunity for sports equipment companies to integrate technology with their products.
2. Fitness Technology - Companies can incorporate app-connected products to provide interactive training experiences.
3. Data Analytics - Opportunity for companies to provide data analysis tools to optimize athletic performance.

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