Comcast is partnering with Netflix, Apple TV+, and Peacock to provide customers with a new streaming bundle that saves them 30% per calendar year. StreamSaver consists of Netflix Standard with ads, Peacock Premium, and Apple TV+, all bundled into a package of $100 a year. This provides avid watchers with a reliable trio of services to accommodate their entertainment needs.
Xfinity Internet or TV customers can add the new StreamSaver bundle to their package for $15 a month, and also add platforms like NOW TV for additional costs.
"StreamSaver also reinforces the value of our broadband products, offering customers new ways to save money on streaming entertainment via the nation’s best and most reliable network in and out of the home," said Dave Watson, CEO of Connectivity and Platforms.
Affordable Streaming Bundles
Comcast's New Streaming Bundle Unlocks Maximum Savings for Customers
Trend Themes
1. Collaborative Streaming Bundles - Companies are partnering to offer bundled streaming services, enhancing customer value through diverse content in a single package.
2. Ad-supported Streaming - The inclusion of ad-supported plans in streaming bundles provides cost-effective options for budget-conscious consumers.
3. Multi-platform Integrations - Combining various streaming platforms into one bundle simplifies the user experience and increases service adoption.
Industry Implications
1. Telecommunications - Telecommunication companies bundling services with streaming platforms boost their value proposition and expand their customer base.
2. Entertainment Streaming - Streaming services collaborating through bundled offerings attract new subscribers and retain existing ones by providing cost savings.
3. Digital Advertising - Ad-supported streaming plans create new advertising opportunities, reaching a wider audience through popular content platforms.