ColorWare custom paint jobs are now being offered for beloved Segways, making them able to compete with the fierce car paint jobs we see so often these days. ColorWare is offering these custom paint jobs for Segways along with laptops, gaming consoles and even TV's.
This hilarious marketing campaign is even asking the user to get creative and choose different ColorWare custom paint for different parts of the Segway. I think this is a pretty innovative idea. The only problem is that to get some color in your life, it'll set you back $1,500!
Color-Popping Personal Transportation
Colorware Custom Paint Jobs Will Brighten up Your Segway
Trend Themes
1. Custom Paint Jobs - The trend of offering custom paint jobs for personal transportation vehicles presents disruptive innovation opportunities for companies to tap into the increasing demand for personalization in the transportation industry.
2. Colorful Personalization - The trend of adding vibrant and creative custom paint options to various consumer electronics and appliances opens up disruptive innovation opportunities for businesses aiming to enhance user experience and differentiate their products from competitors.
3. Multifunctional Customization - The trend of allowing users to choose different custom paint options for different parts of a product, such as a Segway, presents disruptive innovation opportunities for companies to offer personalized and modular customization options for various consumer goods.
Industry Implications
1. Transportation - The transportation industry can explore disruptive innovation opportunities by partnering with custom paint companies to offer personalized paint options for vehicles, enhancing customer satisfaction and creating unique selling propositions.
2. Consumer Electronics - The consumer electronics industry can leverage the trend of offering custom paint jobs to differentiate their products, attract a wider customer base, and tap into the growing demand for personalized devices and gadgets.
3. Appliances & Home Decor - The appliances and home decor industry can capitalize on the trend of colorful personalization by offering custom paint options for products like TVs, gaming consoles, and laptops, providing consumers with the opportunity to personalize their living spaces and express their individuality.