Recently launched on Kickstarter, CODDI is a brand that specializes in durable hiking boots that boast a sleek design that enables them to be worn for a wide range of different purposes.
With a fashion-forward design that makes them look like high-top sneakers with a utilitarian edge, CODDI boots are ideal for roaming the city streets in, as well as for gearing up for an outdoor adventure. With all-terrain tread, ankle support, and molded EVA sockliners, CODDI boots are made with comfort and versatility in mind. Comprising the uppers is 100% full grain leather, contributing to the stylish aesthetic and ensuring longevity.
The brand's Kickstarter campaign will remain active until February 7th, with its almost $40,000 goal having already been surpassed, after raising $30,000 in just the first day.
Fashion-Forward Hiking Boots
CODDI Boots are Made to Go from City Streets to Rugged Hiking Trails
Trend Themes
1. Versatile Hiking Boots - CODDI boots offer a sleek design that allows them to be worn for both city streets and rugged hiking trails, creating disruptive innovation opportunities for urban adventurers and outdoor enthusiasts.
2. Fashion-forward Outdoor Gear - The fashion-forward design of CODDI boots presents a trend in the outdoor industry, opening up disruptive innovation opportunities for brands looking to combine style and functionality.
3. Crowdfunding Success - CODDI's Kickstarter campaign success indicates a trend in the crowdfunding space for innovative hiking boot designs, providing opportunities for entrepreneurs and companies to launch their own projects.
Industry Implications
1. Outdoor Gear - The sleek and versatile design of CODDI boots creates opportunities for disruptive innovation in the outdoor gear industry, catering to consumers who seek both style and performance.
2. Fashion and Footwear - Fashion-forward hiking boots like CODDI's offer disruptive innovation opportunities for the fashion and footwear industry, merging style and function for urban and outdoor lifestyles.
3. Crowdfunding - The successful Kickstarter campaign by CODDI highlights the potential for disruptive innovation in the crowdfunding industry, particularly within the niche of outdoor footwear and gear.