Que Bella is a natural skincare brand that has put together a hydrating coconut cream mask that provides a revitalizing source of hydration that doesn't dry out on the surface of the skin. The mask is designed to evoke the scent of a holiday with sweet coconut and tropical fragrances.
The mask is a non-drying formula that is ideal for people with drier skin textures who are looking to steer clear of clay-based skincare that can often be too harsh. The mask contains a blend of coconut-infused products to help revitalize the skin as well as evoke memories of holiday and a tropical vacation. The mask is packaged in single-use sachets for convenient and on-the-go usage when traveling.
Vacation-Scented Masks
The Que Bella Coconut Mask Features a Cream Consistency for Added Hydration
Trend Themes
1. Hydrating Skincare - Disruptive innovation opportunity: Develop new skincare products that provide long-lasting hydration without drying out the skin.
2. Holiday-inspired Products - Disruptive innovation opportunity: Create scented products that evoke memories of vacations, allowing customers to experience a holiday-like sensation at home.
3. Convenient Travel-sized Packaging - Disruptive innovation opportunity: Design packaging solutions that offer single-use or travel-sized options for skincare products, making it easier for consumers to maintain their skincare routine while traveling.
Industry Implications
1. Skincare - Disruptive innovation opportunity: Use natural ingredients to develop non-drying skincare products that meet the needs of customers with specific skin textures, such as drier skin.
2. Fragrance - Disruptive innovation opportunity: Explore the creation of scented products that can transport customers mentally to specific places or experiences, like a tropical vacation.
3. Packaging - Disruptive innovation opportunity: Invent new packaging solutions that provide convenience and portability for skincare products, especially for on-the-go usage during travel.