Berlin-based footwear label On introduces a new Cloudaway footwear silhouette that is meant to imitate the cushioned feel of being on clouds. The traditional footwear design ensures wearers full performance through its engineering and construction elements.
It is inspired by travel first and foremost, with a vegan suede material that makes up the mudguard and mesh at the upper for breathability. Despite its performance, the shoe is just as ready for lifestyle wearability. It sits on top of a tailored Speedboard element for a smooth motion and has the classic CloudTec sole unit to ensure that it is at its ultimate comfort level. It is offered in a plethora of cozy neutral colorway options including white, black, bronze, and more.
Travel-Insipred Cushioned Hiking Footwear
On Launches a New Cloudaway Footwear Design
Trend Themes
1. Cloud-inspired Footwear - Footwear brands can explore incorporating cloud-like cushioning in their designs for enhanced comfort and performance.
2. Travel-inspired Fashion - Fashion brands can draw inspiration from different travel destinations to create unique designs that resonate with consumers.
3. Sustainability-focused Design - Brands can use eco-friendly materials and sustainable practices to create high-performance and fashionable products.
Industry Implications
1. Footwear - Footwear companies can take inspiration from the Cloudaway design and create their own cushioned footwear for enhanced performance and comfort.
2. Fashion - Fashion companies can explore incorporating travel-inspired designs and colors into their collections for a unique and fresh look.
3. Sustainable Fashion - Sustainable fashion companies can use the vegan suede material used in the Cloudaway design and other eco-friendly materials in their products to appeal to conscious consumers.