The Citizen Eco-Drive 365 Series timepieces have been shown off as some of the latest models from the brand that harness the style aesthetic of the 1970s and marry it to some of the latest technological innovations.
The watches are each integrated with a solar-powered movement inside that will deliver up to one-year of use on a full charge, which doubles the standard battery life of the brand's Eco-Drive battery. The movement is rated to be accurate with plus or minus 15-seconds per month to make them suited for discerning wearers.
The Citizen Eco-Drive 365 Series timepieces feature angular 42.5mm cases in three colors including black ion-plated, gold with four lab-grown rubies and a steel version with a black bezel.
Efficient 70s-Style Timepieces
The Citizen Eco-Drive 365 Series Includes Three Styles
Trend Themes
1. Retro-inspired Timepieces - Brands can explore integrating vintage designs with modern technology like solar-powered movements to cater to consumers with a love for nostalgia and functionality.
2. Ecological Functionality - Brands can develop watches with ecological functionality as a core feature, like the Citizen Eco-Drive battery, to appeal to eco-conscious consumers.
3. Precision Timekeeping Technology - There are opportunities to develop more precise timekeeping technology for increasingly sophisticated watch wearers looking for the most exact accuracy.
Industry Implications
1. Watchmaking - As the central industry, watchmakers can continue to innovate with continued exploration of sustainable and ecological features, and greater accuracy.
2. Fashion - Fashion houses can consider designing clothing that complements an eco-friendly, vintage-influenced timepiece trend.
3. Technology - Innovations in materials sciences and micro-engineering, like with solar-powered movements, are driving change not just in traditional watchmaking, but across customer products.