Iconic rubber clogs brand Crocs has partnered with American food producer General Mills to launch a limited-edition Cinnamon Toast Crunch clog. To mimic the look of a fresh bowl of Cinnamon Toast Crunch, the all-new silhouette features a white and tan colorway that is delivered in a swirly milk-and-cereal-like pattern.
In addition, the new cereal-themed clogs come equipped with a heel strap dressed in Cinnamon Toast Crunch's signature green, red, blue, and purple color scheme. What's more, the clogs come packaged with a series of branded Jibbitz charms, which include pieces such as a 3D cereal bow and specific Cinnamon Toast Crunch imagery.
For those interested, the limited-edition Cinnamon Toast Crunch clog was released on April 28 and is currently available at retail locations such as Footlocker, Champs, and Eastbay.
Swirly Cereal-Themed Clogs
Crocs and General Mills Launch the Cinnamon Toast Crunch Clog
Trend Themes
1. Food-inspired Fashion - Opportunity for fashion companies to collaborate with food producers and offer limited edition products that merge the two industries.
2. Branded Packaging - Opportunity to create unique packaging that reflects the branding of the product and increases its collectibility among consumers.
3. Customizable Accessories - Opportunity to offer unique accessories that allow customers to personalize their limited edition products, increasing their value and desirability.
Industry Implications
1. Footwear - Companies in the footwear industry can collaborate with food brands to create limited edition products that offer a unique twist on traditional footwear styles.
2. Food and Beverage - Brands in the food and beverage industry can collaborate with fashion brands to offer limited edition products that reflect their branding in a new and unique way.
3. Collectibles - Companies in the collectibles industry can offer customized accessories that allow customers to personalize and enhance the value of their limited edition products.