Chuckling Goat has collaborated with the packaging design agency Burgopak to develop an innovative microbiome test kit with sustainable return packaging. Notably, this testing kit boasts a recyclable return mailer, transforming the experience into one that is more conscious of environmental impact. The return mailer is designed to be smaller than the complete collection kit, making it more efficient for shipping. Customers have the option to retain the main box as a physical record of their purchase or recycle it.
"Getting the packaging right was so important to us – it had to convey value, professionalism and yet have our signature personal touch. We’re confident we’ve achieved that, and we’re thrilled that we’ve been able to help thousands of people fully understand their gut health," said Shann Jones, founder of Chuckling Goat.