Tyler, the Creator's fashion label GOLF WANG works in collaboration with Converse on a collaborative pair of the Chuck 70 Hi sneaker model for the season. The main design language that stands out are the paneling accents throughout the upper with bright hues.
The sneaker is also detailed with special branding accents paired with a outsole embellishment and designed with reference to the fashion label's varsity jackets from Winter 2019. The upper is constructed from sturdy canvas materials and adorned with colorblocking detailing. The left foot features red colors at the lateral side, yellow at the tongue, and light blue at the medial side for primary tonal finish. The right foot has yellow halves, red tongue, and navy blue inner halves.
Colorful Lighthearted Joint Sneakers
The Chuck 70 Hi Sneaker Model Gets a New Split-Design Update
Trend Themes
1. Collaborative Sneaker Designs - Opportunity for brands to collaborate and create unique sneaker designs that combine different aesthetics and brand identities.
2. Colorblocking Detailing - Incorporating contrasting colors in specific patterns or sections of a product to create visual interest and uniqueness.
3. Referencing Retro Fashion - Recreating and modernizing elements from past fashion trends to create new and nostalgic designs.
Industry Implications
1. Fashion and Footwear - The fashion and footwear industry can leverage collaborative sneaker designs and colorblocking detailing to create innovative and eye-catching products.
2. Streetwear - Streetwear brands can tap into the trend of referencing retro fashion to create unique and nostalgic designs that appeal to their target audience.
3. Design and Branding - Design and branding agencies can work with fashion labels and sneaker brands to develop innovative and visually stunning collaborative designs with colorblocking detailing.