The latest Childs Spring/Summer 2019 collection is comprised of a series of vibrant menswear options that are designed to contrast the label's name. The mature silhouettes feature shirts, tees, shorts, jackets, hoodies, caps, and pants. The New York-based fashion label designs its seasonal pieces with a skate culture in mind, whilst also tapping into streetwear aesthetics as well. Some notable details include floral prints, cartoon graphics, and the blazer jackets paired with heavily patterned pieces beneath, high-cut socks, and a five-paneling cap.
Some standout items in the Childs Spring/Summer 2019 capsule highlight the shirt jackets, with hoods and zipper enclosures and the vibrant yellow coat. The color palette is the most captivating element, showcasing hues of blue, green, red, yellow, white, aqua, and more.
Vibrantly Crafted Spring Apparel
The Childs Spring/Summer 2019 Collection Highlight Skate Culture
Trend Themes
1. Vibrant Menswear - Disruptive innovation opportunity: Create a line of sustainable and eco-friendly vibrant menswear to cater to environmentally conscious consumers.
2. Skate Culture Fashion - Disruptive innovation opportunity: Develop a clothing brand that combines skate culture with high-end fashion to appeal to a wider audience.
3. Floral Prints and Cartoon Graphics - Disruptive innovation opportunity: Integrate augmented reality technology into apparel designs to bring floral prints and cartoon graphics to life.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Utilize 3D printing technology to create customizable and on-demand vibrant spring apparel.
2. Streetwear - Disruptive innovation opportunity: Incorporate sustainable materials and ethical manufacturing practices into streetwear brands to meet the growing demand for eco-friendly fashion.
3. Fashion Accessories - Disruptive innovation opportunity: Develop a line of tech-enabled fashion accessories that complement vibrant spring apparel, such as smart caps with built-in sensors to monitor UV exposure.